Vacancy Description:

Analyse the success of all digital content, using tools such as, Google Analytics, Social Media Insights, Email marketing analytics and other appropriate analytic dashboards. Maintain a professional relationship with clients and deal with direct enquiries via social media, email, and telephone. Manage and maintain company or client websites with innovative, creative content that attracts an audience, including creation of blog new pages and landing pages. Conduct market and competitor research and analyse trends and use the findings to influence future campaigns, implement new technologies and/or content. Evaluate the success of marketing campaigns, including forecasting and return on investment. Plan and manage SEO for company or client's websites using keywords and phrases, on page, off page and link building. Work cohesively with other departments to have a multichannel / team approach to the marketing efforts. Write all copy for the business, maintaining brand guidelines and tone of voice of the business. Design all content for campaigns, keeping within brand guidelines.